Course curriculum

  • 1

    Chapter #1 - Intro to Reach

    • Methodology before technology

    • Why Reach?

  • 2

    Chapter #2 - Settings

    • Getting set up

    • Channel strategy

  • 3

    Chapter #3 - People

    • People profiles

    • People management

    • Building audiences

  • 4

    Chapter #4 - Messages

    • The message dashboard

    • Creating a message

  • 5

    Chapter #5 - Metrics and data

    • Metrics and data